Local Media Provides Visibility For Young Chefs Academy Franchise Owners
Interviews translate into valuable (and free) promotional opportunities that raise the profile of a franchise’s many classes, special events and camps
There are some “evergreens” in the news business, stories that are going to roll around every year. And savvy Young Chefs® Academy kids cooking school franchise owners are adept at taking advantage of several.
For instance, the “what to do with your child over summer vacation” feature pops up every spring, and often Young Chefs Academy owners are sought out. Why? Because they have something truly unique to offer that’s both fun and a worthwhile enrichment experience.
Coverage is opportunity to promote classes
That was the case for the Young Chefs Academy children’s cooking school franchise in Bel Air, MD, recently. A reporter stopped by, talked with staff and students and then wrote up an article that broke down all that a Young Chefs Academy is and does.
Here’s how the piece broke down a class session: “The class, four girls and two boys, splits into two groups. Most, though not all, of the chatter centers on the makings of the crispy cauliflower that goes into the vegetable bowl. [Franchise owner Adam] Bell asks: “Does everyone remember how to dredge?” He demonstrates how to cover the cauliflower pieces in the spices mix they have created. Previous classes have covered knife skills. On this night, Bell shows them how to refine those skills: “Cut the cucumber into julienne strips first, then dice.”
Building awareness is simple and fun
Getting this kind of exposure isn’t complicated if franchise owners take advantage of the strong support, just one of the many services they get from the corporate team, notes Julie Fabing Burleson, Founder and CEO.
“We are very well versed not just in getting the word out about a new Young Chefs Academy franchise, but also helping them continue to market locally and really push special and seasonal events along with classes,” she says. “It’s one of the many ways that our team stands with franchise owners and helps them continually market and build their business.”
Through classes, workshops and camps, Young Chefs Academy takes kids into the kitchen and teaches them not just how to cook, but also how to work independently and as a team to master new skills. A Young Chefs Academy franchise is a fun, scalable and profitable business providing a rewarding enrichment opportunity that kids and parents love.